28th September 2023Binks YardCleaver & Wake

New Island Quarter app launched to reward loyal customers


NOTTINGHAM leisure destination, The Island Quarter has launched a new app and rewards scheme to help customers get the most out of their visit to the popular site.

The new Island Club app will be available for use across all upcoming Island Quarter venues as well as finer dining restaurant Cleaver & Wake, and canalside food, drinks and entertainment venue, Binks Yard, which are already open and located at the development’s flagship building, 1 The Island Quarter.

Available to download at both the Apple app store and Google Play, the app will allow customers to earn points as they spend, which converts to cashback to redeem at future Island Quarter visits, as well as access to exclusive in-app offers.

App users will also be able to receive early access to tickets for live events on the Binks Yard popular outdoor terrace and invitations to members-only events or previews of new menus. In addition, they can book restaurant tables, and stay up to date on everything that’s happening across the whole Island Quarter leisure complex.

Each customer who downloads the free app will automatically receive 500 points, which equates to £5 off any meal or drinks on their next visit.

Arpita Anstey, marketing director at The Island Quarter said: “We’re so excited to launch our new Island Club app. We’re really passionate about doing all we can to elevate the Island Quarter experience and the launch of this new app is a key part of that.

“With two Island Quarter venues already open, customers can already enjoy exquisite food and experiential dining from Cleaver & Wake, as well as big flavours and a calendar full of unmissable events at Binks Yard, but this app will help them make those experiences go even further.

“Those who download the app will be able to access a range of fantastic deals and rewards over the coming months at both Binks Yard and Cleaver & Wake, but as more venues open across the whole Island Quarter site over the coming years, Island Club members will have  even more opportunities to reap even more benefits.”

For every £1 spent, customers will receive five points which translates to a five per cent cashback reward. Meaning, if they spend £50, they’ll earn 250 points and £2.50 cashback to redeem at a later date at a participating Island Quarter venue.

To earn points, app users will simply need to ask an Island Quarter team member to scan their unique QR code in the app, and once scanned, their points will be available for use within 15 minutes.

Customers will also be able to redeem their club points when they order food and drink through the app at Binks Yard, Cleaver & Wake and other future participating venues.

Arpita, added: “The new app is for the people of Nottingham to truly get the most out of all The Island Quarter has to offer, both now and in the future. As the site develops over the course of the next few years, the app will expand its offering to other establishments on the site, offering a little something extra to the whole Island Quarter experience.”

The Island Quarter is an exciting mixed-use development and unique, not just for Nottingham but for the Midlands and the UK. The 36-acre site will be totally transformed to bring new homes, grade A office space, creative spaces, a lifestyle hotel, PRS apartments and co-working space, retail units, a ‘linear’ park and vibrant community and event space, as well as student accommodation to the city.

The Island Club app is available to download on all iOS and android devices. To find out more, visit The Island Club page.